Saturday, November 14, 2009

news report # 5

Singel, Ryan. "Google poised to become your phone company." Cnn.com. Wired, 13 Nov. 2009. Web. 14 Nov. 2009. .

Summary
Google purchased Gizmo5, this is an online phone company similiar to skype. Google spent 30 million on the acquisition. When you put Gizmo's online calling system, with Google's ability to route calls, and Google Voices' ability to call your house, mobile and laptop together, you have the potential to become a phone company. This could possibly replace the way wireless phone companies work. Gizmo offered a similiar service for 6 dollars a month but was quickly taken off the market by Google. Google could recoup the 30 million spent on Gizmo5 if people started using computer based clients to access Google voice. This would save customers a few dollars a month in turn reimbursing Google. There are certain restrictions dealing with 911 wiretap requirements and Google hopes to bypass this and incurring common carrier obligations.

Response
This is something I thought about when I went to Germany to study abroad for a summer session. To communicate I used Skype on my computer to talk to family and friends. I saw offers from Skype for a Skype phone. As I understood it, it worked just like a phone only using internet based locations. I guess it was only a matter of time before something newer and cheaper than the way we do cell phones now would come. It will be interesting to see how they charge for this service. With every new technology there is always a new way to bill for it. Similiar to how online books and iTunes is working out.

Thursday, November 12, 2009

news reponse # 4

Liedke, Michael. "Clicker.com aims to become Internet's TV guide." Goole.com. Google Inc., 12 Nov. 2009. Web. 12 Nov. 2009. .


Summary

Clicker.com is trying to capture the old school TV guide audience by showing brief summaries and links to videos. This will compete with a few other websites just like it, and also google video, microsoft, and yahoo. This is being run by the former CEO of Ask.com. He was so good at his job he helped oversee the design of new search formats that were so good they were copied by Google. Some videos that are linked to Netflix or Amazon you have to pay for and others that link to Youtube or Google Video are free. Clicker.com will rely on advertising for funding and possibly collect portions of the proceeds from the sites putting the videos up.


This seems like a good idea but it might be difficult to compete with Youtube and Google as they are free. The only way this will win out is if they have full length episodes and good quality. People have become used to getting things like this for free. With Netflix and Amazon charging for their videos that will probabaly be a turn off for most web surfers. They do have a CEO who is competent in competing with the major dot com corporations (Google, Yahoo). It really depends on the content of the videos available on clicker.com. If they have full TV episodes with high quality I think they will be succesful. If it is just brief videos with a lot of low quality content like Youtube it will probably fail.